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Lazada Business Incubator Settled in QNU-run Provincial College Students’ Innovation and Entrepreneurship Base


On the morning of November 9th, the launching ceremony of Lazada’s “One Base Two Centers” was held in Quanzhou Integrated Bonded Area, marking the official settlement of Lazada College Students’ Business Incubator in Fujian Province College Students’ Innovation and Entrepreneurship Base, which is managed and operated by QNU. It is a response to President Xi’s instruction that “China will accelerate the development of cross-border e-commerce and other new business forms and modes to foster new drivers of foreign trade”, which was proposed in the opening ceremony keynote speech of the 3rd China International Import Expo. The settlement of the incubator is also guided by the document of Lazada Cross-border Eco-innovation Service Center and Logistics Distributing Warehouse Program, jointly signed by Quanzhou municipal government and Lazada.

Lazada and QNU will cooperate closely along with Quanzhou industrial belt and other local colleges and universities. Lazada will provide resources, such as real store accounts, outstanding seller lecturers, supply chain system and supporting policies. Meanwhile, it will implant its cross-border e-commerce ecosystem into the e-commerce talents incubating program in local colleges and universities, thus promoting the co-operation of vocational schools and universities, and cultivating application-oriented talents for local companies. College students are encouraged to start up their own businesses, and tailored supportive policies are provided to startup teams. These measures will help to keep talents in Quanzhou, thus injecting vigor and vitality into Quanzhou industrial belt.

In recent ten years, QNU has been providing training programs on cross-border e-commerce employment to over 2,000 participants. Upon the establishment of the university’s Institute of Innovation and Entrepreneurship in 2016, it cooperated with Jinjiang municipal government to hold Experimental Classes Programs on Cross-border E-commerce Innovation and Entrepreneurship in Hongshan Cross-border E-commerce Industrial Park for three times. This class applied the model of Lazada College Students’ Business Incubators. By far over 100 students from the university have become big cross-border sellers of annual turnover over 10 million yuan each. These sellers are not only a major force to promote the transformation and upgrading of local foreign trade industry and export processing industry, but also foster the formation of Donghai Cross-border E-commerce Ecosystem.

It is reported that Quanzhou was approved as the fourth batch of national cross-border e-commerce comprehensive pilot zone last year. Before May 27 this year, with the approval of the Fujian Provincial Government, the Provincial Government Office issued The Implementation Plan of China (Quanzhou) Cross-border E-commerce Comprehensive Pilot Zone. According to the plan, Quanzhou will accelerate the construction of a “closed-loop” cross-border e-commerce ecosystem (including manufacturing, trading, goods collecting, payment, logistics, settlement, and exchange settlement) for the entire industry chain through three-year planning and construction, setting its focus on building 3-4 demonstration-driven functional parks, and striving to exceed 45 billion yuan in total value of imports and exports of Quanzhou's cross-border e-commerce by the year of 2022.

Lazada, whose Chinese name is “来赞达”, was founded in 2012. It is a leading e-commerce platform in Southeast Asia, particularly in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Since 2016, it has become the flagship e-commerce platform of Alibaba Group in Southeast Asia. Quanzhou is one of the three important “fulcrums” for Lazada to open up the Chinese mainland seller market. In the coming year, one base and two centers operated by Lazada will support 1000 sellers from Fujian industrial belt to expand their sales in Southeast Asia, contributing to the implementation of the dual circulation strategy of national economic development.

(Office of Academic Affairs)